Forest Alley

a placemaking project


     -  A multi-faceted approach to the planning, design and management of public spaces. 

     -  Capitalizes on a local community's assets, inspiration, and potential, with the intention of creating public spaces that promote people's health, happiness, and well being.

Why Forest Ave.?

     -  Often strewn with litter and poorly lit, this challenging space also connects several thriving businesses and hosts much pedestrian traffic. For many businesses this space also provides all accessible entrances. Having a pleasant entrance to a business is important for first impressions. Creating a fun, safe space will add to the entire downtown community.

What's the plan?

  • Phase 1: Clean the space, see the potential - COMPLETED 9/16

    • During the UW-Whitewater Day of Service, students, faculty, building owners, and Downtown Whitewater cleaned brush and rubbish from the alley. After composting all excess from the alley, photos were takes to document potential areas for public art. John's was also asked about the feasibility of a shared dumpster.

  • Phase 2: Vision meeting - Thursday, January 5th 5:30-6:30 p.m., Studio 84

    • ​Gather building and business owners and tenants to look at logistical needs and fun possibilities.

    • Following this meeting, DTWW, Inc. will focus on grant funding to aid in the group's ideas.

  • Phase 3:  ​Test run - TBD

    • Volunteers will implement a few, simplified, low-cost ideas for a weekend to test pros and cons

  • Phase 4:  Installation - TBD​

    • All hands on deck for the alley makeover!​


Phase 1 Photos

Check out our Pinterest Board for the alley!